Built around narrative, Overstory Coaching needed a site that communicated their empathetic, whole-person approach towards leadership development and coaching. With a need to show their breadth of knowledge and well-researched modality, we created text-heavy content to avoid clichéd imagery and create a sense of calm while scrolling through the page. Simple animations and interactions keep the content interesting without overpowering the text.
![](https://cdn.myportfolio.com/6f62a1198c3fe68f6b7bfeb7e4bb7ee7/23c52d47-e78e-4fbc-a24f-9e55bb24bbec_rw_1920.png?h=f53b7d8ba32dc0782ce784ced5b43d36)
![](https://cdn.myportfolio.com/6f62a1198c3fe68f6b7bfeb7e4bb7ee7/d9b0295c-889a-4e45-ad03-33ed5dd8bb0e_rw_1920.png?h=bd46dffefc26402cb31b5088d234dc27)
![](https://cdn.myportfolio.com/6f62a1198c3fe68f6b7bfeb7e4bb7ee7/12cc0855-cd7e-4f51-b3f0-1036ff57dda9_rw_1920.png?h=beb664569e27b2478d35046a8ee36322)
![](https://cdn.myportfolio.com/6f62a1198c3fe68f6b7bfeb7e4bb7ee7/18e52a03-fb2b-4237-9dcb-20e30458e682_rw_1920.png?h=c5b6c360dbdbb802298bef51d727e795)
![](https://cdn.myportfolio.com/6f62a1198c3fe68f6b7bfeb7e4bb7ee7/300ba096-9e97-4d69-bba6-bff773b0c184_rw_1920.png?h=cfd6371a9893dc2bd9d84711c457dc83)
![](https://cdn.myportfolio.com/6f62a1198c3fe68f6b7bfeb7e4bb7ee7/f63d84f5-b974-4ea3-af93-2bb4a0031bdf_rw_1920.png?h=86a509c448474260bb2300cc354e66fb)
![](https://cdn.myportfolio.com/6f62a1198c3fe68f6b7bfeb7e4bb7ee7/2da5550e-c58d-436f-844e-36d4c506c873_rw_1920.png?h=f1a30cf53ca20a30fba54dbcc6f9ca56)
![](https://cdn.myportfolio.com/6f62a1198c3fe68f6b7bfeb7e4bb7ee7/c5a6e8a6-ab39-41a0-bb18-bf69c30d12da_rw_1920.png?h=ed6df9f30b6a39bdd027f23793e92a21)
Scope of Work.
Strategy, Web Development, Brand Photography, Copy Writing